{"product_id":"sony-fe-85mm-f-1-4-gm-lens-1","title":"Sony FE 85mm f\/1.4 GM Lens","description":"\u003cp\u003eThe Ultimate Portrait Prime\u003c\/p\u003e    \u003cp\u003eOften referred to as the perfect focal length for portraiture, the \u003cstrong\u003eSony FE 85mm f\/1.4 GM\u003c\/strong\u003e is a fast short-telephoto prime distinguished by its flattering field of view, advanced optics, and ability to isolate subjects with shallow depth of field. As a G Master lens, too, this lens offers refined sharpness and bokeh quality, championing a pleasing image quality well-suited for portraits, events, and and other situations where focus control is paramount.\u003c\/p\u003e    \u003cp\u003e\u003cstrong\u003eFast Design, Refined Optics\u003c\/strong\u003e\u003c\/p\u003e    \u003cul\u003e   \u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations.\u003c\/li\u003e   \u003cli\u003eFast f\/1.4 maximum aperture benefits working in difficult lighting conditions and also offers a wealth of control over focus position when using shallow depth of field techniques.\u003c\/li\u003e   \u003cli\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e   \u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e   \u003cli\u003eOne XA element is incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/li\u003e   \u003cli\u003eThree extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e  \u003c\/ul\u003e    \u003cp\u003e\u003cstrong\u003ePractical and Intuitive Handling\u003c\/strong\u003e\u003c\/p\u003e    \u003cul\u003e   \u003cli\u003eLinear Super Sonic wave Motor (SSM) autofocus system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control.\u003c\/li\u003e   \u003cli\u003eAn AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/li\u003e   \u003cli\u003eFocus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e   \u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e   \u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberized control rings benefit handling in colder temperatures.\u003c\/li\u003e  \u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":51504354689341,"sku":"LENSOE85F14GM","price":28496.94,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0688\/5870\/8285\/files\/a22c19fe18797f7ca5ff20d88c32a8e5_4c75208c-3759-4fbd-a0e6-fbf4ba6fadf9.png?v=1774877294","url":"https:\/\/www.icilylive.co.za\/products\/sony-fe-85mm-f-1-4-gm-lens-1","provider":"Icily Live","version":"1.0","type":"link"}